Vienna

10 weeks | Transportation Design

in collaboration with Haeun Ryoo, Reetu Maran, Milli Parikh

Role: ID, 3D Modeling, Protyping, Branding

Redefining the mobile coffee experience

Buying coffee is easy. Why shouldn’t selling it be too? Vienna is a mobile coffee bike that redefines the street vending experience. With built-in storage and a fold-out counter, running your business is as easy as riding and selling.

Buying coffee is easy. Why shouldn’t selling it be too?

Current mobile coffee carts are inefficient in their setup and lack enough counter space to work.

Owners have to unload and reload their cart wherever they go, including their heavy machinery. Many have created their own modifications including adding fold out shelves for working.

What’s needed

Interviewing business owners & baristas on their vending experiences

IDEATION + DEVELOPMENT

Exploring storage solutions for a manual coffee setup, focusing on highlight the handcrafted nature

PROTOTYPING + TESTING

Testing for bike geometries through VR and physical mockups

CMF

Exploring CMF options that make the bike recognizable while still leaving room for branding

FINAL CONCEPT

BUILDING

To validate our design, we created a full scale model using 3D prints, aluminum tubes, and off-the-shelf bike parts.

Meet Vienna

Four bar linkage system to raise countertop to serving height

Fold out counter to increase counterspace

Dual cargo locking storage with top ice cooler and lower cabinet

Additional storage on top of the downtube

Integrated smart bike system with GPS navigation

Various pedal assist pre-sets

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